European CxO Dialog Telco Strategy 3

The networking platform for executives will examine the evolving telecommunications environment as a whole, emerging technologies and strategies that will ensure market players remain competitive in the newly converging markets. With the shift in focus in recent years to broadband internet and mobile services, there is a now greater need for harmonised and revised regulation. This summit will focus on the latest trends within telecommunications and mobile internet and highlight the key issues that industry carriers, device manufacturers and providers must resolve to enable converged consumers. A weak global economy and the need for businesses to cut costs are predicted to drive outsourcing growth up in the future. The participants will be able to devise strategies and benefit from hearing about success stories from leading Telco companies involved in outsourcing and challenges others have faced when entering into outsourcing projects. One of the most important Telco strategy is customer retention, especially as customer acquisition costs continue rising. Case studies will demonstrate how retention strategies using customer intelligence tools help execute a successful CRM strategy.