Bechtle trusts in its distribution solution from hybris

Bechtle trusts in its distribution-solution from hybris Bechtle’s online channel generates Database publishing generates cost savings Production of the "Bechtle direkt" print catalogue, with a 30 percent of the company’s total circulation of 150,000 copies, is undertaken directly from revenue. To optimise customer the hybris platform. Using hybris Print, the fully designed catalogue is transferred directly into a QuarkXPress DTP and partner relations and map application to support printed catalogues. Using hybris, Bechtle’s printed catalogue production costs have been its distribution and marketing reduced by more than 50 percent. processes electronically, Bechtle took the decision to invest in the Integrated procurement Bechtle has significantly enhanced customer loyalty by . Quickfacts: Centralised catalogue containing more than hybris Suite. implementing a direct feed of customer-specific catalogues into the procurement systems of its major customers as well as electronic market places. Using industry standards like .800,000 items Production of the Bechtle Bechtle's continuously growing on-line business and increasing print catalogue directly . data load necessitated the scaling of its existing e-business BMECat and OCI, the procurement process with customers from the hybris system platform to extend and better support Bechtle’s e-commerce like Lufthansa and Reemtsma is now fully automated . Bechtle 50 % lower catalogue and e-procurement capabilities. To ensure the future security, availability, stability, functionality and performance of the also provides customers with an entirely web-based e-pro- curement ASP solution. Based on the hybris Suite, the .production costs 30 % increased turnover portal, whilst providing internationally usable standards, Bechtle´s IT team - working closely with a team from hybris purchasing system enables Bechtle’s corporate customers to achieve significant cost savings by rationalising and automating .through on-line sales Full catalogue integration with major customers’ their procurement processes. - replaced the existing proprietary Bechtle IT solution with procurement systems hybris’ E-business platform. The project requirements were Software License Management . extremely complex: To make software purchases simpler for customers, the license “Using the hybris Suite, we . Support a multi-tier distribution system management system for corporate licenses (e.g. "Microsoft were able to lower our TCO Select") based on the hybris License Management Module . Complex, adaptable functionality and realise significant cost Support of diverse import / export formats is also included in the solution. savings by improving our internal processes.“ Making Product Information Management easy Comprehensive B2B Commerce Smaller corporate customers can purchase directly via the Ralf Klenk, CEO Bechtle AG. The basis of Bechtle's E-Business activities is a comprehensive Bechtle Online Shop, supported by hybris Commerce which product catalogue. Now, using hybris’ Product Information provides industry leading functionality. For example, hardware Management (PIM), Bechtle’s Product Managers are able to and software suppliers can use the multi-client capable administer - and enhance with additional marketing and system as a ‘Developer Shop’ for their own e-commerce distribution information - the descriptions of 800,000 activity. Using clever marketing, personalisation, search and products with ease. Using hybris’ software, Bechtle now comparison features, Bechtle significantly enhances customer realises major cost-savings through location, classification, experiences and influences the purchasing decisions of its quality control and customer-specific catalogue production, online-customers. as well as the processing of marketing programmes in collaboration with product manufacturers. Bechtle AG, Heilbronn hybris GmbH Founded in 1983 as a one-man business enterprise, Bechtle has hybris provides software solutions for managing product information since evolved into Germany's largest independent IT-service provider (PIM) and catalogue data, together with associated e-commerce with more than 4200 employees and 50 locations. Bechtle defines and printing applications. Manufacturers, vendors, marketplace itself as a complete IT-service provider for professional corporations operators and purchasing companies consolidate and manage their (B2B). entire product information in every language on one platform, in the process creating a "single source of truth". Integrated solutions The bechtle-direkt-shop currently offers 37.000 IT products with for catalogue management, e-commerce, e-procurement and database technical background information and accessories and a 24-hour publishing provide you with personalised and channel-specific data service hotline. The first phase of the project encompassed 12 CPUs recycling throughout all electronic procurement and sales channels. running on the Oracle 9iAS and will expand to 30 CPUs during the This also means that print catalogues can be published without me- project duration. dia fragmentation. www.bechtle.com The hybris solution´s integrative approach to managing and recycling product information leads to a reduction in process costs, clearing the path for companies to add new sales and procurement markets at low cost. The return on investment with hybris is very fast.