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    Readsoft Year-End Report 2009: Continued strong cash flow

    Readsoft Year-End Report 2009: Continued strong cash flow
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    Ansprechpartner Sandra Schmitt
    Herausgebende Organisation
    Beschreibung
    “The market during 2009 was difficult, and many customers had a cautious “wait-and-see” attitude. We normally close the year strongly, but the fourth quarter was weaker than expected and some deals in progress passed the year-end mark. Our total growth for the year was approximately 6 percent and in local currencies this is approximately the same as the previous year. The profit after tax increased somewhat, at the same time as the cash flow from operating activities was very strong at SEK 102.5 million. We can say that 2009 was an “in-between year”, where we and many others fought in a tough
    market. Our assessment is that the market is improving and our plans
    are to focus on increasing sales in all markets. We have several new
    products that increase our business value, both for new customers and for our existing customer base. We are also, step by step, moving towards our objective to reach 50 percent of sales via partners. During 2009, sales via partners increased by 17 percent and now constitute 38 percent of our total
    sales. ReadSoft is equipped for considerably better results and faster growth lies ahead when the market normalizes. We are now focusing all our energy on realizing our long-term objectives and plans for growth.”

    Jan Andersson
    President and CEO
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