It’s hard to believe that in 2009, Facebook was insignificant compared to the rest of social media.
Even harder to fathom is that one year later, Facebook asserted its dominance and became the undeniable leader of the social landscape, representing more than 50 percent of all time spent on social websites.
It wasn’t certain whether Facebook’s fame would be fleeting, especially in the wake of privacy concerns, but in 2011, this doubt was put to bed when Facebook became the only social platform that mattered.
Facebook now represents 95 percent of the time spent on social services and boasts nearly one in seven of the world’s population as users. Facebook’s dominance in social makes Google’s dominance in search look like child’s play.
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http://venturebeat.com/2012/01/02/facebook-total-world-domination/
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