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    How has COVID-19 Impacted the Gaming Industry?
    COVID-19 has leveled up the #gaming industry, but will game publishers be able to reap the benefits? We conducted a study of more than 13,000 global respondents to understand the immediate and long-term impact of #COVID19 on the gaming industry. Media experts Lisa Jäger, Nick Zarb and Alex David analyze the results to determine how gaming publishers need to optimize their acquisition, monetization, and retention strategies to come out on top: https://www.simon-kucher.com/en/blog/new-global-gaming-industry-study-gamers-spend-more-money-and-time-increase-social-contact?utm_source=youtube_organic&utm_medium=link&utm_campaign=gaming-study-part1_2020-08-27&utm_term=gaming-study_blog&utm_content=english_sales_media


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    Surviving the Resurgent Crisis Webinar Series
    The ultimate key to surviving this resurgent crisis is commercial agility. How can you create commercial agility and increase your economic resilience? Watch our webinar series on-demand to find out: https://bit.ly/31EVWem


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    The Five Pillars of Commercial Agility
    Commercial agility is the key to surviving this resurgent crisis and it’s based on five pillars. It’s the ability to make resilient design, sales, cost management, and pricing decisions with unprecedented speed and flexibility – over and over again – until some form of equilibrium returns to your market. To learn more download the paper written by our Co-CEOs Mark Billige and Andreas von der Gathen on Surviving the Resurgent COVID-19 Crisis today: https://www.simon-kucher.com/en/resources/surviving-resurgent-covid-19-crisis?utm_source=youtube_organic&utm_medium=link&utm_campaign=five-pillars-commercial-agility_2020-06-30&utm_term=na_video&utm_content=english_sales_all


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    COVID-19: Commercial recovery
    The effect from COVID-19 on firms have been widespread, affecting firms specifically on their commercial performance. However, with countries across the World preparing themselves for entering a period without tight restrictions and the economies looking to reestablish themselves, firms now need to go from crisis-mode to ensure they get on the path of commercial recovery. Join us on June 26th from 09:00-10:00 CEST to learn more about what firms can do to position themselves optimally for the inevitable recovery. At the webinar we will present: How firms can position themselves optimally for commercial recovery How firms can systematically identify and target growth opportunities in the market How firms can develop a long-term commercial plan to help future proof the business for the new ...


  • Consumer Goods Webinar | Commercial Resilience
    Welcome to this Simon-Kucher & Partners Consumer Goods webinar. COVID-19 severely impacted consumer goods manufacturers. Depending on the category offered, short term demand increased or decreased. Yet, the long term business model impact is here to stay due to changing consumer behavior and channel shifts. We can forget about the alphabetical recoveries (V, W, L) we know from other crises. Companies that understand and adjust timely to the wave of ups and downs ahead of us will emerge as winners. From fast-moving to durable goods, branded to private label, and from bricks-and-mortar to online routes to market, commercial resilience is a must. During this live stream we would like to share our view on commercial resilience with you.


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    Navigating the COVID-19 Resurgent Crisis Map
    How can you survive the resurgent crisis? You can forget about one “alphabet recovery”. Watch our video to explore the four different scenarios you may find yourself in during this crisis and how to move to a better position or defend a desirable one. To learn more download the paper written by our Co-CEOs Mark Billige and Andreas von der Gathen on Surviving the Resurgent COVID-19 Crisis today: https://www.simon-kucher.com/en/resources/surviving-resurgent-covid-19-crisis


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    Surviving the resurgent crisis: Why commercial agility will be your key capability
    Currently planning for what your business will look like in an “after corona” world? Then you are likely diverting resources from your company’s true existential challenge: surviving the wild roller coaster of the “with corona” period that will endure for the next 18 to 24 months until a vaccine becomes widely available. The one trait that will separate the winners from the rest is a rare combination of capabilities that we call commercial agility: the ability to make pricing, design, and cost management decisions with unprecedented speed and flexibility – over and over again – until some form of equilibrium returns to your market. The coronavirus pandemic is giving customers a crash course in what they can and cannot live without. Do you know what your company can (or can’t) do well ...